Right at Home Marketing Collateral

Working closely with National Marketing team to enhance effectiveness of paid media campaigns;
achieved 6.83% conversion rate for ad sets. Styled and art-directed video shoots with YouTube viewership ranging from 75K to 719K views. Materials include creative for billboards, organic social posts, print mail, Meta ad sets, logo redesign, illustrated greeting cards, shirts and set design. Greeting cards thoughtfully weave in the brand’s signature “house shape” to reinforce visual identity.

Digital Design, Print Design, Set Design, Motion, Environmental Design + Branding

Videography collaborator: J.J. Bonar